About Max Factor


About Max Factor

For millions of consumers throughout the world the name Max Factor is synonymous with beauty, glamour and fashion.

Max Factor is known as the make-up of make-up artists and has been instrumental in providing make-up solutions and expertise to both the motion picture, television and fashion industry.

To ensure Max Factor continues to inspire women, the brand is taking inspiration from the catwalk and the directional looks created by leading fashion make-up artist Pat McGrath.

Max Factor has continued to incorporate technological advances into new products to strengthen and develop the range and enhance its reputation for being at the forefront of cosmetic innovation.

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